The 50th Super Bowl will be held in the San Francisco Bay Area …
File photo (LIN)
Advertisement
Shhhh! A new law says TV ads can't blare anymore
The CALM Act goes into effect Thursday
Updated: Thursday, 13 Dec 2012, 7:40 AM EST
Published : Thursday, 13 Dec 2012, 7:40 AM EST
NEW YORK (AP) — TV viewing could soon sound a little calmer. The CALM Act, which limits the volume of TV commercials, goes into effect on Thursday.
CALM stands for Commercial Advertisement Loudness Mitigation. The act is designed to prevent TV commercials from blaring at louder volumes than the program content they accompany. The rules govern broadcasters as well as cable and satellite operators.
The rules are meant to protect viewers from excessively loud commercials.
The Federal Communications Commission adopted the rules a year ago, but gave the industry a one-year grace period to adopt them.
Suspected violations can be reported by the public to the FCC on its website.
___
Online: www.fcc.gov
Ground rules for posting comments: No profanity or personal attacks. No racially charged comments. If it's not something you would say to someone's face, it's most likely inappropriate. Please comment on the subject of the story itself. If you do not follow these rules, we will remove your post. Repeat offenders will be banned from making future comments. Keep it civil, folks! WANE is not responsible for the content posted in this comment section.
Email This
Print This
View Story on a Single PageAdvertisement
Advertisement
Advertisement
